Archive for the ‘Uncategorized’ Category

Hats off to Clare Swaney, Our Second Borgman Bucks Winner!

Thursday, May 28th, 2015

clare_swaney_check-2We are pleased to announce the second winner of the Borgman Bucks give-away, Clare Swaney!

Clare’s searched many vehicles and finally ended up at our store. After being disappointed with what she was finding at other dealerships, she was very happy with the 2010 Ford Escape she bought from us.

This is the 1st car she or her family has ever bought from us, although she has been in the Grandville area her whole Life. Her favorite thing about the car is the sunroof, the stereo and the Sync System from Ford.

Her favorite thing about Borgman is our customer service, the follow-up from our staff, and of course, winning $1,000.

Hurry in to our new showroom and enter for your chance to win, there’s only ONE DRAWING LEFT! The last winner will be selected on June 1st.

Borgman Ford Mazda Grand Re-Opening

Tuesday, May 26th, 2015

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Thank you to all our customers who joined us May 20th at our Open House to celebrate the Grand Re-Opening of our Showroom! It was wonderful to see old and new friends, to enjoy visits from the Grandville Chamber and Ford Representatives, and to share a family-style BBQ with everyone. What a fabulous turnout!


-1614_400x400Hats off to Robert Katsma, our first selected winner of the $1,000 Borgman Bucks Giveaway! Robert is pictured here receiving his “big check” from GM Matt Borgman in front of the new showroom.

Robert entered the contest when he bought an F-150, which he loves. He’s been a Borgman customer since the days when the dealership was located on Chicago Drive in Grandville.

“They’re real friendly. They follow up and go the extra mile,” he said of Borgman’s Red Coat service.


Green_Egg_Facebook_400x400Again, we would like to thank everyone who helped us celebrate the grand re-opening of our new showroom Wednesday. It was a pleasure meeting and socializing with members of the community and thanking them for all the support they’ve given us over the years.

If you didn’t make it by, stop in any time in May to be entered to win $1,000 Borgman Bucks. We still have two drawings left so stay tuned! Please feel free to peruse our gallery below.

The Borgman Family joins up with the Grandville Chamber of Commerce to officially "open" the new showroom during the May 20th Open House!

The Borgman Family joins up with the Grandville Chamber of Commerce to officially “open” the new showroom during the May 20th Open House!

Instant replay: John Borgman cuts the ribbon.

Instant replay: John Borgman cuts the ribbon.

General Manager Matt Borgman presents Robert Katsma with $1,000 Borgman Bucks. Robert is the first winner. Could you be next? Stay tuned!

General Manager Matt Borgman presents Robert Katsma with $1,000 Borgman Bucks. Robert is the first winner. Could you be next? Stay tuned!

John and Matt Borgman huddle with the Grandville Chamber of Commerce in preparation for the ribbon cutting.

John and Matt Borgman huddle with the Grandville Chamber of Commerce in preparation for the ribbon cutting.

Even the lineup of Ford F-150s were "dressed" for the fiesta.

Even the lineup of Ford F-150s were “dressed” for the fiesta.

Customers and guests enjoyed some Family BBQ, Famous Dave style, during the open house.

Customers and guests enjoyed some Family BBQ, Famous Dave style, during the open house.

A family-style feast...

A family-style feast…

A fellow Grandville chamber member checks out a Ford rep's specialty ride.

A fellow Grandville chamber member checks out a Ford rep’s specialty ride.

Kudos to Tom and Tammy Vitalis of Wyoming who snagged a 2014 Mustang GT Convertible and drove it home during the open house. They're in for a fun summer!

Kudos to Tom and Tammy Vitalis of Wyoming who snagged a 2014 Mustang GT Convertible and drove it home during the open house. They’re in for a fun summer!

There was a great turnout, and turnover for dinner!

There was a great turnout, and turnover for dinner!

A guest checks out the Big Green Egg grill that was raffled at the open house.

A guest checks out the Big Green Egg grill that was raffled at the open house.

The Grandville Chamber of Commerce Crew checks out the "Big Green Egg" grill that was later won by Ken Vanderlaan.

The Grandville Chamber of Commerce Crew checks out the “Big Green Egg” grill that was later won by Ken Vanderlaan.

There was lots of ballot-casting going on at the front reception area. The next winner of the $1,000 Borgman Bucks will be drawn Tuesday, May 26.

There was lots of ballot-casting going on at the front reception area. The next winner of the $1,000 Borgman Bucks will be drawn Tuesday, May 26.

Young and old alike were hoping to get some "grill" on for Memorial Day Weekend...

Young and old alike were hoping to get some “grill” on for Memorial Day Weekend…

John Borgman mingles with the crowd.

John Borgman mingles with the crowd.

GM Matt Borgman helps a guest sort out the latest Ford models.

GM Matt Borgman helps a guest sort out the latest Ford models.

General Sales Manger, Brandon Funk, chats with representatives from Ford.

General Sales Manger, Brandon Funk, chats with representatives from Ford.

GM Matt Borgman mingles with guests.

GM Matt Borgman mingles with guests.

'Grandpa' Borgman introduces some wee-ones to his friends at Ford.

‘Grandpa’ Borgman introduces some wee-ones to his friends at Ford.

Fox17 stopped by to check out the festivities.

Fox17 stopped by to check out the festivities.

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Congratulatory hugs from the Ford family...

Congratulatory hugs from the Ford family…

And some more BBQ was enjoyed...

And some more BBQ was enjoyed…

General Sales Manager Brandon Funk is caught returning from the lot during the open house.

General Sales Manager Brandon Funk is caught returning from the lot during the open house.

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Sundew Prindle from the finance department admires the Big Green Egg.

Sundew Prindle from the finance department admires the Big Green Egg.

Matt Cameron toils away during the open house.

Matt Cameron toils away during the open house.

This is the man who SAID he was going to win the Big Green Egg. Not the man who WON the Big Green Egg. No worries -- there's still two more $1,000 Borgman Buck draws!

This is the man who SAID he was going to win the Big Green Egg. Not the man who WON the Big Green Egg. No worries — there’s still two more $1,000 Borgman Buck draws!

A wee Borgman watches the festivities from Daddy's office.

A wee Borgman watches the festivities from Daddy’s office.

Asst. Sales Manger Kip Landry serves double duty at the popular picnic.

Asst. Sales Manger Kip Landry serves double duty at the popular picnic.

Portrait of thing of beauty in front of another thing of beauty ;)  Drop in to Win during our Grand Re-Opening Celebration and see both!

Portrait of thing of beauty in front of another thing of beauty ;) Drop in to Win during our Grand Re-Opening Celebration and see both!

Congratulations, Ken VanderLaan!

Tuesday, May 26th, 2015

borg_egg_giveawayKen VanderLaan, who joined us at our open house last week, was the lucky winner of a brand new Big Green Egg Grill!

Ken first learned about Borgman Ford at the Auto Show this past February, where he met a member of our sales staff Steve Hinga. Steve told him about the $50 test drive incentive from Ford, and he came in to see us.

Soon after, Ken was driving off our lot in his brand new 2015 Ford Escape. He loves his new ride, and says that the knowledgable, straight-forward, and courteous staff at Borgman are the reason he chose to do business with us, despite living on the northeast side of the city.

Ken has a son who works as an engineer for Ford, so he qualified for the family discount. We were also able to give him better trade-in value than other dealers he visited, because of our Mazda dealership. Ken has heard a lot of good things about the grill and is excited to try it out.

First Borgman Bucks Winner Announced!

Tuesday, May 19th, 2015

winner_05-18_V2Congratulations to Robert Katsma, the first selected winner of the $1,000 Borgman Bucks Giveaway! Robert can use his winnings as a down payment on a new vehicle or in the Borgman Service Center. Stop by our Open House Wednesday, May 20th to see Robert collect his winnings!

The next Borgman Bucks winners will be selected and announced on May 26th and June 1st, 2015. All you have to do is visit our new showroom this month and fill out a ballot. For more information, Click Here.

Aluminum F-150 is Ford’s Safest Version To Date

Monday, April 27th, 2015

01-2015-ford-s-f-150-fd-1_300x200When the 2015 Ford F-150 first arrived at our showroom, Borgman Ford was excited to learn about and experience the many new features it had to offer.

Many of these new innovations were focused on safety, and according to Ford, it is their safest model of F-150 ever.

The National Highway Traffic Safety Administration awarded the SuperCrew model with a 5 star rating overall, factoring in all the new and clever ways Ford designed the aluminum alloy chassis, plus added features such as inflatable seat belts, 2 stage air bags, and Curve Control.

10 Driver Friendly Features on the 2015 F-150Also included are safety features for the driver. The most notable is a system that monitors a vehicle in front of you, allowing the truck to automatically adjust cruise control speed. It will alert you to a possible collision while pre-charging the brakes, and if necessary, apply them for you.

Read the full article and learn more about the 2015 Ford F-150′s features and accolades courtesy of AutoBlog Here.

Image Credit: Drew Phillips

Ford and DowAska Begin Carbon Fiber Research

Tuesday, April 21st, 2015

CFord has announced that they will be teaming up with DowAska, a partnership between Dow Chemical and Aska, a supplier of acrylic fiber. The duo will be researching ways to effectively produce light-weight carbon fiber parts for future Ford models. Borgman is especially excited, because this technology could be a game-changer for fuel efficiency.

Automotive grade carbon fiber has typically been used in high-performance and luxury vehicles for both fashion and function, but the relatively high cost of materials and the need for specialized training have been restrictive, especially for large scale production. This research will focus on finding low cost manufacturing solutions, and it wouldn’t be the first time Ford has revolutionized the auto industry.

This is big news for Ford’s line up of fuel-efficient vehicles, as carbon fiber components weigh about 60% less than their steel counterparts while far-exceeding their tensile strength ratings. The completed research would allow designers to remove a significant amount of weight from their vehicles, greatly improving fuel economy without sacrificing safety.

Read More about this exciting partnership on Ford’s Official Media Center Page here.

KBB Awards 2015 Mazda3 “Most Tech-Savvy Car Under $20K”

Tuesday, April 21st, 2015

2015+Mazda3+5D+s+Touring+6MT+Blue+Reflex+(31)+regThe Kelley Blue Book website KBB.com recently awarded the 2015 Mazda3 with their “Most Tech Savvy Car Under $20,000″ award, and Borgman Mazda is proud to be home to this innovative and exhilarating car.

The 2015 Mazda3 is packed with a host of infotainment options, such as Bluetooth phone pairing and audio input, navigation options are available, a system that handles text messages hands-free, and more.

2015+Mazda3+5D+s+Touring+6MT+Blue+Reflex+(29)+reg__thumbnailThose are all features of the MAZDA CONNECT™ console, standard on the Sport, Touring, and Grand Touring. The console sports a 7″ touch screen, with a fast and easy user interface.  For those who expect a little more from the gadgets in their car, options are available that make the 2015 Mazda3 one of the most affordable cars on the market to feature a Heads-Up Display.

Read more on the MAZDA USA Media Site here.

Ford Questing to End Speeding Tickets?

Tuesday, April 14th, 2015

Screen shot 2015-04-08 at 3.18.11 PMIt’s only available in the UK right now, but the Ford S-Max is utilizing a technology that hasn’t reached The States yet: it offers a cruise control setting that reads speed limit signs and keeps the vehicle at the posted maximum speed, thereby removing the risk of speeding. Borgman, just like Ford, gets excited about vehicle safety. Could this technology be coming to the US? What’re your thoughts on the technology?

How It Works
Called the Intelligent Speed Limiter, this cruise control setting reads signs with a camera mounted on the windscreen and automatically keeps the car at the posted speed. When slowing down, the vehicle doesn’t use the brake system – it is handled by fuel flow and cuts engine power. Just like any other cruise control setting, the driver can override it at anytime with acceleration. Remember that this is an optional setting; it does not mean that the car will always drive the limit. Only when you apply the Intelligent Speed Limiter will it monitor your speed according to signs.

The Goal
The goal isn’t to control all drivers and keep them robotically following the speed limit. The goal is to simply minimize unintentional speeding when desired (which is why it is a setting, not a standard) as well as the number of speeding tickets being handed out. As Ford said in their press release, speeding can get costly when adding up fines, driving bans, and road accidents.

“Drivers are not always conscious of speeding and sometimes only becoming aware they were going too fast when they receive a fine in the mail or are pulled over by law enforcement,” said Stefan Kappes, active safety supervisor, Ford of Europe. “Intelligent Speed Limiter can remove one of the stresses of driving, helping ensure customers remain within the legal speed limit.”

Watch the video below to see how it works!

2016 Mazda MX-5 Miata Price Announced

Friday, April 10th, 2015

03-2016-mazda-mx-5-miata-fd-1Mazda has officially announced the starting price of the highly anticipated 2016 MX-5 Miata, and is continuing their tradition of fun, affordable roadsters by pricing the sport trim model at a low $24,915.

This is exciting news for Borgman Mazda and those in the market for a new convertible, and this summer drivers will be able to experience this lighter, faster, and more comfortable version of the Miata. The fourth generation of the MX-5 includes the incredibly efficient SKYACTIV engine and features, with some considerable upgrades to the interior.  It will also be available in 3 trim options, all of them unique and able to fill the different needs of customers.

To read more about the New 2016 MX-5 Miata, courtesy of AutoBlog, click here.

2016 Ford Focus RS Drifts into US Market Next Spring

Friday, April 10th, 2015

2016-Focus-RS-2Featured in the New York auto show this week is the new 2016 Ford Focus RS, an exciting new addition to Ford’s line-up of performance cars. Borgman Ford, as well as countless auto enthusiasts, have been eagerly awaiting the North American release of the Focus RS for years. We’ll finally have the chance to drive one when the third generation RS hits US dealerships next spring.

The 2016 Ford Fusion loaded with new and innovative features you’d normally only find in high performance sports cars, such as launch control, selectable drive modes, plus the all new and exciting Drift Mode. The redesigned body increases aerodynamics and gives this hot hatch a sporty, yet aggressive stance, paired with stability control systems and upgraded Michelin tires. This car certainly won’t look out of place at your local track meet.

2016-Focus_RS-3The base engine is a tweaked and tuned version of the Ford EcoBoost 2.3L turbo, paired with a highly dynamic all wheel drive system, providing one of the most exhilarating driving experiences in its class. If you’re as excited as we are, read more about the 2016 Ford Focus RS on AutoBlog.