Archive for the ‘Uncategorized’ Category

Searching for the Best Car Interior?

Friday, February 20th, 2015

Screen Shot 2015-02-18 at 5.05.18 PMSearch no further. Finding the best value for your budget is easy for us. Just like we do, Mazda USA likes to do the same. Borgman Mazda always offers the best deals at the affordable prices. The Mazda 3 was recently named to having the best car interior for under $30,000. Come find yours at Borgman Mazda!

Car and Driver searched for the supreme mid-grade, yet near-luxury vehicle that meshes affordability with comfort and performance. Mazda’s style is always sleek. Clean, aerodynamic, and classy are three adjectives that fit with every Mazda in the lineup, regardless of the roof height. We wouldn’t expect anything else for the interior. (Don’t forget about the innovations.) Mazda ensures their drivers an experience — from driving assist to an easy-to-use navigation and services screen. If you’re sitting in the drivers seat, these functions are accessible and ready for you to master.

The Mazda3 starts at $17,765. Upgrade with available sunroof, power driver’s seat, hands free Bluetooth, keyless entry and start system, rearview camera, navigation, Bose surround system, satellite radio, auto-dimming, and more. It’s a whole new world, all for under $30,000. Get customizing!

Ford’s Viral Video Re-defines “Speed Dating”

Friday, February 20th, 2015

At Borgman Ford, we may be pretty serious about giving our customers the Best in the West, but we like to have a little fun here and there as well. We’re proud to provide a brand that has such “unique” approaches to mundane occurrences. Take Valentine’s Day, for example.

For the romantic holiday, Ford put together a few first dates to remember. After asking a few “unsuspecting” men to go on a blind date, they set them up with a professional stunt driver and a Mustang. With a hidden camera and a bit of tire smoke, this “innocent seeming” gal plays a little prank on a few men. See how this they go from zero to 100 MPH… real fast!

Inside the 2016 Police Interceptor Utility

Wednesday, February 18th, 2015


At Borgman Ford, we’re excited about any innovations that enter Ford Motor Company’s lineup. Just like we’re concerned for your safety, so is you’re local police department. The 2016 Ford Police Utility vehicle made it’s debut, proving Ford ready to provide safety departments across the nation with their safest, most advanced model yet.

At the 2015 Chicago Auto Show in February, Ford unveiled the 2016 PI Utility and released the vehicle for patrol in the Windy City, making it one of the first cities to have the new vehicle on duty. The Explorer is taken to new heights with a new grille and redesigned headlights. Climbing in, you’ll see a restyled steering wheel and center console fit for a policeman or policewoman to have unique control and organization. In addition, the PI Utility has heavy-duty brakes that enable an officer to have optimal performance, reinforced subframe mounts and larger diameter suspension springs for more strength and durability, and a more robust cooling system for comfort during stressful assignments.

In terms of performance, police force has the choice of a 3.7L V6 engine (with 304 horsepower and 279 pound-feet of torque), or a 3.5L EcoBoost V6 (with 365 hp and 350 lb-ft), both which feature a six-speed automatic transmission and AWD. The big boost? The transmission has a Pursuit Mode, which automatically switches to more aggressive shifts with the detect of harder driving.

Police force or not, it’s time to celebrate. Ford has found a way to keep people safer while doing a more efficient job. See you on the road, 2016 PI Utility!

(Information courtesy Autoblog, photo credit Drew Phillips)

Ford: Changing The Way The World Moves

Friday, January 30th, 2015
Mark Fields at 2015 CES (courtesy of Ford Media Center)

Mark Fields at 2015 CES (courtesy of Ford Media Center)

At the 2015 Consumer Electronics Show in Las Vegas in early January, Ford announced its plans to change the way the world moves by solving global transportation challenges. Coupled with Ford’s innovative notions, the brand is ready to take connectivity, mobility and customer experience to a whole new level. Watch America’s Favorite Brand grow and advance in Borgman Ford showroom and on our lot!

According to the Ford Motor Company Media Center, the Ford Smart Mobility plan starts with 25 global mobility experiments that are designed to anticipate what customers will want and need from tomorrow’s ecosystem. The plans are located across the world – eight in North America, nine in Europe and Africa, seven in Asia and one in South America. The experiments will address megatrends that include population growth, expanding middle class, public health concerns, and changing consumer priorities.

“We see a world where vehicles talk to one another, drivers and vehicles communicate with the city infrastructure to relieve congestion, and people routinely share vehicles or multiple forms of transportation for their daily commute,” said Ford President and CEO Mark Fields. “The experiments we’re undertaking today will lead to an all-new model of transportation and mobility within the next 10 years and beyond.”

Read the full article to get details on some of the experiments.

In addition, Ford showcased SYNC 3 at the CES, which is the company’s new system for even more advanced communication and entertainment. Imagine a car that’s more intuitive to your needs, and responds to your commands efficiently and effectively than it already does.

This next generation system includes speech recognition technology similar to a smartphone, and a touch screen filled with graphics that are easy to read and navigate.

What about autonomous vehicles? Those are happening, too! Ford is already developing semi-autonomous vehicles, as seen in parallel parking assist, traffic-flow speed adjustment, and emergency brake response system. Currently, a fully autonomous Ford Fusion Hybrid vehicle is being tested and researched on the road; this vehicle senses what’s around it with LiDAR sensors and advanced algorithms for movement predictions.

Mazda Motorsports Picks Up Liam Dwyer

Friday, January 23rd, 2015

For you racing fans out there, Mazda is adding a remarkable man to their team to pay attention to: Marine Staff Sgt. Liam Dwyer. He’s now a full-time racer in the 2015 Continental Tire SportsCar Challenge. His latest headliner was in 2014 as he teamed with Tom Long to co-drive to the win in the Lime Rock Park Continental Tire ST race. This race was only Dwyer’s second professional race, and he was doing it with an artificial leg after being injured in Afghanistan four years ago while serving in the US Marines.

Dwyer will be paired with Andrew Carbonell for the season that began January 23 at Daytona. Carbonell had two wins in 2014 with Freedom Autosport and Mazda. John Doonan, Motorsports Director of Mazda North American Operations, is excited to add Dwyer to the team.

“While we are all impressed with Liam on so many levels, we have recruited him for the same reason we recruit any driver,” Doonan said. “We believe that he can help Mazda win races and the 2015 manufacturers championship.  His personal story is just the icing on the cake and helps us connect with a bigger story.”

Hear about Liam Dwyer’s story through the Marines, Afghanistan, his injury, and why he loves racing:

Stay tuned to Liam Dwyer and the 2015 Continental Tires SportsCar race schedule:

Jan. 23 – Daytona International Speedway (Florida)

March 20 – Sebring International Raceway (Florida)

May 2 – Mazda Raceway Laguna Seca (Monterey, California)

June 27 – Watkins Glen International (New York)

July 11 – Canadian Tire Motorsport Park (Toronto, Canada)

July 25 – Lime Rock Park (Connecticut)

Aug. 8 – Road America (Elkhart Lake, Wisconsin)

Aug. 22 – Virginia International Raceway

Sept. 18 – Circuit of The Americas (Austin, Texas)

Oct. 2 – Road Atlanta (Georgia)

Michigan International Auto Show Coming to GR

Friday, January 23rd, 2015

MichiganInternationalAutoShowBeginning February 4, look out for the car enthusiasts, tech lovers and innovation buffs as they swarm to the DeVos Place in Grand Rapids for the Michigan International Auto Show. Join Borgman Ford Mazda during the public hours to see what our favorite brands, Ford and Mazda, are bringing to the showroom!

The convention center allows for over 300 new vehicles that represent nearly 40 brands and sample tables with wines and treats (catered by the Amway Grand Plaza). Don’t miss the silent auction, and a car raffle to benefit the Helen DeVos Children’s Hospital Foundation.

Here are the specifics:

Where: DeVos Center
February 4 – 7
Time: Public hours are 3 to 10 p.m. on Feb 4, 11 a.m. to 10 p.m. on Feb 5, 10 a.m. to 10 p.m. on Feb 6, and 10 a.m. to 6 p.m. on Feb 7.
Admission: $10 for adults, $4 ages 6-14, under 5 free


Look for our redcoat men and women – we’ll be there soaking in the latest in automobile innovation.

Driving the Ford Model T

Wednesday, January 21st, 2015

At Borgman, we believe in our brands. We have the honor of sharing a homestate with the main man of one of our favorite brands, Ford Motor Company. Revealing the Model T in 1908, the automotive industry was transformed by this 20th century creation. We’re proud to provide you with vehicles that are the successors of this legendary Tin Lizzie.

And now thanks to Xcar, you can watch an extensive and edifying tour of the historical and technical aspects of Henry Ford’s Model T. Take a tour of Ford’s early days, the details that implemented assembly-line production for the automobile, and exactly what it takes to drive a Model T. Three pedals, a handbrake lever, and a steering column may throw the 21st century drivers for a loop. We hope you appreciate this production as much as we do!

Mazda3, BMW 1 Series and Audi A3 Showdown

Wednesday, January 14th, 2015

Borgman is proud to be a provider of Mazda, a leading automaker for luxury and performing vehicles. In this showdown trio, the Mazda3 shows us exactly when it’s one of the best. Watch it blow out it’s competitors in the thorough video, and stop by our show room to test drive it for yourself! No drag racing, though ;) .

AUTOBLOG - Danny King

It’s not exactly a Tesla Model S taking on a Ferrari, but for us green enthusiasts, a drag race and comparison between reasonably priced diesel hatchbacks does hold interest, and UK’s Auto Expresswas kind enough to do the deed. When raced, the diesels actually laid a little rubber coming off the line, though the track was covered in rain. Did we mention it was in the UK?

The comparison was between diesel hatchbacks priced at less than 22,000 British pounds (about $34,500 US), and Auto Express pitted a Mazda3, a BMW 1-Series and an Audi A3 against each other. The results are revealed in the 11-minute video you can watch below.

In short, one car smoked the others. In order to set the tone, you should know that the Mazda’s 150 horsepower is about 35 more than the other two entrants. The Mazda also earned points for its quiet motor (it sounds more like a petrol engine, the host says), standard equipment that would add about $4,000 to the other two cars if included and relative roominess in front and in back.

The Audi gained points for its storage space, while the BMW had the only rear-wheel-drive car in the hunt. See for yourself how the competition stacks up.


The 2015 NAIAS

Wednesday, January 14th, 2015

Screen shot 2015-01-14 at 12.32.07 PMThe 2015 North American International Auto Show kicked off on January 10 with The Gallery, a night of exclusive guests, fine food, exquisite art and luxury automobiles. All proceeds from The Gallery directly benefit Henry Ford Hospital who is celebrating their 100-year anniversary in 2015. Then, the Industry preview nights were held Jan 14 and 15, followed by a black-tie Charity Preview on Jan 16 which benefits a range of children’s charities. Finally, the show is open to the public from Jan 17-25. Tickets can be purchased here, and can also purchased at the door of the COBO Center! The world stage in Detroit is hosting more than 45 worldwide and North American vehicle introductions during it’s two-week duration.

Here’s a handful of concept cars and vehicles that were unveiled. Get to Detroit by January 25 to see them in person and find your own personal favorite!

Screen shot 2015-01-14 at 12.34.31 PM

America’s favorite brand had three big-time unveils including the Ford GT concept, Ford F-150 Raptor, and the Ford Shelby GT350R Mustang. In terms of other headliners, check out the 2016 Chevrolet Volt and Chevrolet Bolt Concept, 2016 Acura NSX, Buick Avenir Concept, and Meredes-Benz F015. Concept for some head-turners.

Click here for a floorplan of the NAIAS, and visit their website for complete information.

Commercial Vehicle Spotlight: 2015 Ford F-150

Wednesday, January 7th, 2015

It’s smarter. It’s tougher. It’s better.

The patent-filled aluminum beast made by Ford has been the talk of the trucks for the past year. It’s no secret why. With ingenuity that’s smarter than before, the 2015 Ford F-150 is constructed for both top-of-the-class efficiency and performance. It’s perfect for any workload, fleet or commercial business. Upfits and available features make it ultra-customizable to your needs.

Screen shot 2015-01-07 at 11.06.59 AM


The military grade aluminum has shaved roughly 700 pounds off of the full-size truck weight and allowed for better aerodynamics, thus improving mileage to best-in-class. An improved power-to-weight ratio across the four engine lineup (3.5L Ti-VCT V6, 5.0 Ti-VCT V8, 2.7L ECO

BOOST, 3.5L ECOBOOST) gives turbo performance, but sips less fuel. Smaller engine, more power.

Tow more, and tow smarter with the 8-inch productivity screen, dynamic hitch assist, and smart trailer tow connector. And, it has a best-in-class 3,300-lb payload maximum.

Everything else just makes your experience easier, better, and more enjoyable. And there’s plenty of that, too…


The 2015 F-150′s brains seem superhuman. With it’s 360-degree camera with split-view display, a vibrating lane-keeping system and SYNC MyFord Touch, every duty will be done with confidence and ease. It’s not just you driving anymore; it’s you driving with the 2015 F-150.

Other luxurious functions include LED lighting throughout the vehicle, including head and tail lamps, side mirror, tailgate and boxed lighting for improved visibility at anytime. What’s in the back? An integrated tailgate step with lift assist, available box side steps, and a class-defining pickup box, available with accessories including the e-Track seen left.

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It’s no longer a question of how it’s done, it’s the question of where can we get it. Borgman Ford is proud to be your partner for any of your 2015 F-150 needs. Contact our commercial department with any questions or stop in our showroom to meet with one of our commercial sales managers.