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U.S. News & World Report Awards Mazda “Best Car Brand” for the Fourth Consecutive Year

December 7th, 2018

Borgman Mazda is pleased to share with West Michigan Mazda fans this exciting bit of news. U.S. News & World Report has named Mazda their Best Car Brand of 2019, and it’s the fourth year in a row the organization has awarded Mazda that title!

Every year, the U.S. News & World Report pulls together reviews from auto journalists, safety info, reliability data, and more to form the basis of their awards. For 2019, Mazda was crowned the winner of their Best Car Brand segment, with U.S. News citing “engaging driving dynamics, accommodating seats, user-friendly technology, and upscale cabin designs at a reasonable price” as the basis for their decision.

This article from InsideMazda tells more about the award, and thanks the hard-working individuals that make Mazda vehicles the incredible machines they are. If you haven’t experienced what it’s like to drive a Mazda, take a look at some excerpts from the article below, and visit our showroom in Grand Rapids to take one for a spin! Read the rest of this entry »

Mazda Unveils the All-New 2019 Mazda3 – Coming to Grand Rapids Next Year

November 28th, 2018

Borgman Mazda is very pleased to share the unveiling of the 2019 Mazda3 with Mazda fans in Grand Rapids and West Michigan. The reveal took place last night at the 2018 Los Angeles Auto Show, and there’s certainly a lot to talk about. Apart from the top-to-bottom improvements over the previous generation, there are three big things to talk about. The All-New 2019 Mazda3’s exterior is the first we’ve seen that has blended the KODO Design with the Kai Concept we saw last year at the Tokyo Auto Show. The result is what you see in the image above: deliberate curves and contours that convey motion, and a clean, simplified design that produces refined elegance.

The next two points are more technical, but nonetheless exciting developments. The 2019 Mazda3 will be the first-ever production car to feature SKYACTIV-X Spark-Controlled Compression Ignition. We’ve written about this before, but it basically means there’s a higher concentration of gasoline vapor at the top of the cylinder than toward the piston. When that ignites, it compresses the rest of the air in the cylinder and then ignites it evenly. The result is on-demand power with fuel efficiency comparable to a diesel engine. What’s more, the 2019 Mazda3 will come available with iACTIVSENSE All-Wheel Drive.

We’ve rounded up some of what was released to the press after the unveiling last night and provided it for you below. Take a look at these excerpts and visit us if you’d like to discuss ordering your New 2019 Mazda3! Read the rest of this entry »

Mazda Secures Two Podium Places at Petit Le Mans

October 17th, 2018


Borgman Mazda in Grand Rapids Congratulates Mazda Team Joest and Multimatic!

Borgman Mazda will always applaud Mazda’s participation in motorsports. Apart from being a fun pass time for auto enthusiasts and Mazda fans in West Michigan, building race cars also helps keep Mazda on the leading edge of technology. In this light, we were pleased to share that Mazda secured an impressive double-podium finish at this year’s Petit Le Mans in Braselton, GA – earning 2nd and 3rd place.

This article from InsideMazda tells the exciting story about how the pair of Mazda RT24-P prototypes fought their way to the finish line. Check out some highlights from the article below! Read the rest of this entry »

Borgman Head To Head: Mazda CX-5 vs. Honda CR-V, Toyota RAV-4, and Subaru Forester SUVs

October 17th, 2018


Compare The 2018 Mazda CX-5 with Other Crossovers in West Michigan

Borgman Mazda is your home for the New 2018 Mazda CX-5 in Grand Rapids. The Mazda CX-5 belongs to a segment that has seen enormous growth and competition in the last 10 years, and that’s the small SUV segment, or as they’re colloquially-known, “crossovers.”

People in West Michigan shopping for crossovers are generally looking for increased ride height, extra capability during the winter, and most of all, available options. Today, we’re going to compare four different vehicles that share the crossover segment with the Mazda CX-5, and see how it stacks up in terms of engine power, towing capacity, cargo space, interior amenities, and more. Read the rest of this entry »

Meet The New 2019 Mazda CX-9 SUV: Luxurious. Capable. Affordable.

September 17th, 2018


If you’re searching West Michigan for an affordable, fun, and efficient Full-Size SUV but don’t want to compromise on luxury or comfort, the Mazda CX-9 is definitely worth a look.

With the New 2019 Mazda CX-9 now available on the lot at Borgman Mazda, we wanted to share some highlights from the new model that are sure to please Grand Rapids SUV fans and thrill-seekers alike. Read more about six key highlights below: Read the rest of this entry »

A Quick Look at Mazda’s Unique Design Approach

August 24th, 2018


Experience KODO: Soul of Motion Design at Borgman Mazda in Grand Rapids

At Borgman Mazda, we appreciate the hard work and dedication it takes to bring a car from concept to the road. The fact that Mazda takes so many extra steps further during this process makes it even more impressive, and we wanted to give these masters of their craft a little shout-out today.

This article from InsideMazda talks about their design philosophies and how they relate to human emotion, conveying motion, and imbuing their creations with life. Read the rest of this entry »

Coming Soon: The Faster & More Powerful Mazda MX-5 Miata

July 25th, 2018

Photo of the New 2019 Mazda MX-5 Miata Roadster, coming soon to Borgman Mazda in Grand Rapids, MI

The 2019 Mazda MX-5 Miata Arrives at Borgman Mazda in Grand Rapids Fall 2018

Whether you’ve just recently taken a Miata for a test drive at Borgman or have been a fan of the roadster for years, you know just how much fun they are to drive. The low curb weight, spirited engine, responsive handling (and of course the optional roof) all make this the perfect summer car for cruising West Michigan. They’re hands-down the most fun you’ll have in a roadster relative to their price tag.

Though if you’re ok with waiting until fall, Mazda has just announced some enhancements for the 2019 model year. These include increased efficiency and power through lighter engine components, a much higher rev limit, color options and more. This latest article from Inside Mazda tells the full story – take a look Read the rest of this entry »

A Closer Look at the New 2018 Mazda CX-5 Interior

July 6th, 2018

Have you seen the interior of the New 2018 Mazda CX-5? If not, Borgman Mazda in Grand Rapids would be happy to give you the grand tour. There are a number of driver-focused tweaks and changes over the previous generation that allow you to comfortably adjust the stereo or climate settings, charge your devices or reach for a beverage – all while staying focused on the road.

Mazda put a lot of care and attention into the layout and design of the Mazda CX-5’s interior, and the best way to experience it is to visit our showroom and take one out for a spin. If you’re short on time though, we’ve also included some snippets from an article on InsideMazda: check out some of the highlights below! Read the rest of this entry »

2018 Mazda CX-9 Given Top Scores in Government Crash Test

June 27th, 2018

Photo of the New 2018 Mazda CX-9 SUV, given a 5-Star Crash Test rating by the NHTSA and available at Borgman Mazda in Grand Rapids, MI

Borgman Mazda is pleased to share with West Michigan that the 2018 Mazda CX-9 has been given a five-star rating – the highest possible score -from the National Highway Traffic Safety Administration’s crash test. The New Mazda CX-9 is Mazda’s largest and most luxurious SUV offering, and now its proven to be one of the safest on the road. Read the rest of this entry »

The New Mazda3 Named Kelley Blue Book’s Coolest Car Under $20K for the 5th Year Straight!

June 12th, 2018

Mazda3 Named Kelley Blue Book’s Coolest New Car Under Twenty Thousand Dollars for the Fifth Year in a Row
Borgman Mazda was delighted to learn that the Mazda3 was placed at the top of’s Coolest New Car list for the 5th year in a row. Although, as any West Michigan Mazda driver will tell you, this isn’t terribly surprising either. The current generation of Mazda3 has many infotainment, comfort,  and driver-assist features not usually found in its class or price point. It has been engineered around Mazda’s Jinba Ittai design principles – a Japanese term used to describe the harmony between a horse and rider – which ensures a thrilling driving experience no matter where you’re going. All of this is supplemented by an impressive 40 highway mpg and a refined exterior body style.

This recent article from InsideMazda tells more about the Kelley Blue Book “cool cars” list and how they’re ranked. Here is an excerpt from the article.

Mazda3 Tops Kelley Blue Book’s Coolest New Cars For The Fifth Year In A Row

MP3 players, DVDs and PDAs – not many things have remained “cool” over the past 15 years. The compact Mazda3 is an exception, however, appearing on Kelley Blue Book’s 10 Coolest Cars list every year since the car debuted in 2003. To make the recognition even cooler, Mazda3 takes the No. 1 spot for the fifth year in a row.

“Available in both sedan and hatchback form, the Mazda3 offers practicality that appeals to compact car buyers, with sportiness that makes even daily chores more fun,” said Michael Harley, executive editor for Kelley Blue Book.

Two longstanding criteria – that the vehicle is both fun-to-drive and fun-to-own – are critical among the deciding factors of what Kelley Blue Book editors freely admit is a very subjective “cool factor,” which is also the overarching No. 1 criterion for a vehicle to place on this list. Each vehicle is available for purchase starting at under $20,000, using Kelley Blue Book’s Fair Purchase Price as the yardstick.

You can read the full article by visiting

Test Drive a New Mazda3 at Borgman Mazda in Grand Rapids

Searching West Michigan for a great deal on a New Mazda3? Look no further than Borgman Mazda in Grand Rapids! Check out our selection of New Mazda3 Sedans and Hatchbacks, or any of our New Mazda Inventory and take your favorite out for a test drive. Our friendly and courteous sales staff will make sure all of your questions are answered, and will never rush you through the process or pressure you into a sale.

Remember, Every New Mazda sold at Borgman includes a Free 20-Year 200,000 Mile Warranty: an amenity you won’t find anywhere else. If you want to be sure a New Mazda is right for you, ask about our Day Trader Program and go for an all-day test drive. Come and see why Borgman is the Best in the West!


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