While Borgman Ford is always interested in what Ford sends to SEMA and sharing the cool cars with West Michigan, but this year, we wanted to share this story that warmed our hearts. The Austin Hatcher Foundation for Pediatric Cancer, an organization created by two parents to honor their late son, received a brand-new 2019 Ford Explorer support their care programs.
There are a number of ways the organization supports kids undergoing treatment for cancer, both physically and mentally, and one of them is something called Diversion Therapy. This is exactly what it sounds like: planned activities to help take patients’ minds off of their circumstances. In this case, they were working on upgrading the Ford Explorer with a hoard of donated parts from aftermarket companies. This adventure-ready SUV was taken to SEMA this year and will be auctioned afterward – with the proceeds going toward survivor support programs.
Check out the video below and read all about it in these excerpts from the Official Ford Media Center!
Austin Hatcher Foundation for Pediatric Cancer Kids Customize a Ford Explorer
This past summer Ford donated a brand-new 2019 Ford Explorer Sport to the Austin Hatcher Foundation for the kids to customize into an eye-catching show vehicle. The high-performance Explorer will be part of the Ford display at this year’s SEMA show in Las Vegas. It features a custom leather interior, performance engine upgrades, a custom outdoor theme body wrap, Yakima rooftop rack and kayak mounts.
“Some kids got to work on the upholstery, some on the racks and some on the lights,” said Johnathan Myren, Austin Hatcher Foundation’s Industrial Arts Director. “It serves as a diversion from the things they’re going through, and we see progress in terms of their cognitive function and fine motor skills.”
A number of aftermarket suppliers donated parts and services for the build, including BFGoodrich®, Yakima, RIGID® lights, Paragon Wheels, Borla® Exhaust, Hypertech, Traxda and Wizards Products. Wastegate Technologies and Wrap Artists created and installed the custom wrap, with Top Notch Customs LLC and Fully Loaded Interiors providing powder coating and custom leather interior.
“I have to thank Ford Motor Company for allowing us to participate in this project,” said Jim. “It’s been awesome to see the kids working on this, and to hear the excitement in their voices when they finally got to see the finished product.”
To read the full article and to learn more about the Austin Hatcher Foundation for Pediatric Cancer, visit Media.Ford.com.
About Borgman Ford in Grand Rapids, MI
Borgman Ford has always been a family owned and operated company serving West Michigan. Since we opened our doors in 1960 and every day since we operate on the golden rule: treat others as you would like to be treated. That’s why we’re proud to represent Ford, a company heavily invested in creative, philanthropic efforts.
If you’re searching for a New Ford or Pre-Owned Vehicle in West Michigan, visit us any time to see our selection. Our staff will make sure all of your questions are answered, but will never pressure you into a sale. Come see why we’re the Best in the West!