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The 2017 Mazda CX-5 Named In Wards Automotive “10 Best UX” List

September 15th, 2017

2017MazdaCX-5_Interior

The 2017 Mazda CX-5: One of the Most Human-Friendly SUVs in West Michigan

Borgman Mazda in Grand Rapids is pleased to announce that the 2017 Mazda CX-5 was recently named as one of 10 vehicles with the best user experience, or UX, by Wards Automotive – a well-respected trends analyst in the industry.

The list isn’t just a rating of the vehicle’s interior styling or features, but more of a broad assessment of how easily people can interact with those features and how the design affects them. We’re glad that Mazda is being recognized for their meticulous attention to those little human-friendly details – a big part of what makes the Mazda CX-5 such a joy to drive.

This article published on InsideMazda tells a little more about the Wards Auto “10 Best UX” list, as well as some of the features of the 2017 Mazda CX-5 that helped it earn a place on it. Here’s an excerpt from the article:

Leading Auto Industry Analysts Recognize Mazda CX-5’s Ease Of Use, Ergonomics, Layout, and Experience

What’s the use of all the cool features if you can’t easily operate them? A great user experience in a vehicle is far more than how you choose a radio station or how easy it is to set a route in the navigation system. The user experience is everything you touch, look at or control in a vehicle, and more importantly, how it all works together. When the editors at Wards Automotive, an industry leader in automotive trends and analytics, choose their “10 Best UX” nominees, they look at more than just the size of the touchscreen or the texture of the climate control knobs. They’re looking at every interaction between the vehicle and the occupants inside.

Wards rigorously evaluates every automotive brand sold in the U.S. Its independence and integrity have made it a respected arbiter of quality, and achieving a “10 Best UX” award is a major recognition for the 2017 CX-5.

This year, the Wards Automotive editors selected the 2017 Mazda CX-5 as a “10 Best UX” winner, beating out many other nominees for the honor.

“This is our second annual event rating the user-friendliness and overall effectiveness of a vehicle’s user experience,” said Tom Murphy, Wards senior editor. “Our scoring of 22 nominees this year was even more rigorous than it was last year, making the CX-5 truly deserving.”

The award is an honor, but it’s also an achievement earned through Mazda’s dedication to creating vehicles focused on a human-centric design. To achieve the best user experience, the 2017 CX-5’s features must be both premium and have intuitive function. Mazda’s engineers performed a comprehensive study of driver ergonomics to learn how best to create a vehicle that will drive drivers the comfort and responsive performance necessary to achieve Jinba Ittai–“horse and rider are one.”

You can read the full article by visiting InsideMazda.MazdaUSA.com

Visit Borgman Mazda in Grand Rapids to Test Drive the New 2017 Mazda CX-5

If you’re looking for a new SUV in West Michigan, visit Borgman Mazda in Grand Rapids and test drive the New 2017 Mazda CX-5. The human-centric design of the CX-5 isn’t really something we can describe, it’s something you have to experience. Take one for a spin and feel how naturally and smoothly the CX-5 takes corners, the clear, crisp sound of the 10-speaker BOSE Sound System, and the overall, clean look of the interior design. Feel free to check out our selection of New 2017 Mazda CX-5 SUVs and stop by anytime to see one for yourself.


 

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