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Top Five Ford Things to Do at the 2011 North American International Auto Show

January 18th, 2011

Here’s a bit of trivia: the Ford Motor Company display at the 2011 North American International Auto Show in Detroit is the largest Ford display in the world. You’ll find 75 vehicles, 22 interactive exhibits and 67 product specialists on the massive 71,700 square foot space. Here’s some more trivia: that’s more area than a typical professional football field!

With so much to see and do, we thought you might appreciate our insider’s advice on the top five things to check out. Your interests might sway you in different directions, but we think these are the must-dos when you visit the auto show between January 15 and January 23, 2011.

Go for a ride in a Ford electric vehicle

Visitors can take a ride in two electric vehicles – Focus Electric and Transit Connect Electric – on an elevated track that is 20 feet high, 208 feet long and 71 feet in diameter. Learn more about the Ford Focus Electric by clicking here.

Ford will offer a family of electric products, including hybrids, plug-in hybrids and all-electric vehicles. You can use the hands-on technology displays, digital tutorials and conversations with experts will to learn how the different types of electric vehicles will fit various lifestyles.

Watch a F-150 EcoBoost™ engine be taken apart

Ford powertrain engineers will disassemble the F-150 EcoBoost™ engine that has endured multiple torture tests that create the equivalent of 160,000 miles and 10 years of rugged use. Check it out January 15, 2011, at 11 a.m. EST. You can learn more about this on theFordStory by clicking here.

Take a Virtual Ride in the 2011 North American Truck of the Year

An Explorer Theater gives you a virtual ride in an articulating Explorer and lets you experience this all-new, 21st century edition of the SUV that created the segment and has now been named the 2011 North American Truck of the Year. Read more on

Race a Mustang Boss 302

A scale replica Laguna Seca slot car track lets drivers test their skills on the same course where Ford engineers tested the all-new Mustang Boss 302.

Slide open the rear doors on a Ford C-MAX

This new compact multi-activity vehicle introduces a host of unique features including an industry-exclusive hands-free power-operated rear liftgate, versatile 5+2 seating configuration with five seats in the main cabin and two smaller seats in the third row, twin sliding doors and active park assist, an advanced new system that automatically steers the vehicle into parallel parking spaces. Click here for a video tour of the Ford C-MAX on


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