Photo of the New 2017 Ford Fusion sedan, the New 2016 Ford F-150 pickup truck, and the New 2017 Ford Escape SUV
 
Check Inventory

Borgman Ford Mazda Grand Rapids News

Ford Quality Fact Sheet

June 18th, 2009

tfs_logo
Reliability and Durability

• Warranty repair rates dropped by 50% in the last 4 years; contributing over $1 billion in warranty spend savings1
• Top non-luxury brands at 3 Years in Service are Toyota, Mercury, Honda, and Ford (in order)2
• Mercury durability better than Honda for 5 years running2
• Mercury top non-luxury brand 3 years running3
• 2008 Reliability Survey; Ford leads the domestics; “Nearly all Ford products are now average or better in reliability”4
• Most reliable gas family cars are Fusion and Milan4
• 2007 Reliability Survey — 93% of Ford’s American brands are “average or better reliability”5
Initial Quality
• Ford Lincoln Mercury ties the best Japanese Brands (at 95% confidence levels)6
• Top 4 non-luxury brands are Toyota, Mercury, Honda, and Ford (in order)7
• Ford Corporation ties Honda, Toyota and GM for award counts7
• Ford and Toyota are tied for most segment wins in Total Quality Index awards8
• Twelve Ford Motor Company products are among the 50 2009 Consumer Digest Automotive Best Buys.9
Satisfaction
• Ford is the 2008 Ideal Mainstream Brand10
• Ford Motor Company leads the industry with 15 segment winners for “Ideal Vehicle”10
• Most improved appealing product is the Ford Focus11
• Ford Mustang 2008 Motorist Choice Award winner12
Sources:
1. Ford’s Analytical Warranty System – analysis of rates of dealership repairs 2004 model year to 2008 model year at 3 months in service and 3 years in service. (September 2008)
2. RDA Global Quality Research System (GQRS) Durability Study 2008 calendar year for 2005 model year vehicles at 3 years in service – over 26,000 respondents (June 2008)
3. JD Power Vehicle Dependability Study 2008 calendar year for 2005 model year vehicles (August 2008)
4. Consumer Reports “Best and Worst for 2009” November 2008 (A study of 1.4 million vehicle responses.)
5. Consumer Reports “Best and Worst for 2008” November 2007
6. RDA Global Quality Research System (GQRS) Study 2008 calendar year for 2008 model year vehicles at 3 months in service, over 91,000 respondents (Oct. 2008)
7. JD Power Initial Quality Study 2008 calendar year for 2008 model year vehicles, mail survey of over 97,000 respondents at 3 months in service (June 2008)
8. Strategic Vision Total Quality Awards – May 2008
9. Consumer Digest Best Buy awards. Best Buy status is based on test drives, safety ratings, ownership costs, warranty, price, comfort, ergonomics, styling and features. (October 2008)
10. AutoPacific 2008 Ideal Vehicle Awards, based on satisfaction with 15 vehicle attributes (June 2008)
11. JD Powers APEAL study, mail survey of over 97,000 respondents in attribute satisfaction at 3 months in service (June 2008)
12. AutoPacific 2008 Motorist Choice Awards, based on low cost of ownership combined with high satisfaction (Aug 2008)


 

© 2017 - Borgman Ford Mazda Grand Rapids News